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Attention factory the story of tiktok and china's bytedance
Attention factory the story of tiktok and china's bytedance









attention factory the story of tiktok and china attention factory the story of tiktok and china

TikTok is perhaps the first social media app developed by a company in China that has gained close to worldwide adoption. The original China version of TikTok-Douyinĭiscover how recommendation engines, content operations, and good old China-style growth hacking hold the key to this company’s success.Ī creative blend of storytelling and analysis, Attention Factory is perfect for business professionals, technology firm investors, and anyone passionate about how the internet is impacting our lives. The company’s iconic founder, Zhang Yiming Written by China internet specialist and internationally recognized speaker Matthew Brennan and edited by TechCrunch journalist Rita Liao.Īttention Factory is packed with over 300 pages of original analysis and exclusive reporting that you cannot find elsewhere. Today, it’s the world’s fastest-growing tech behemoth worth over $100 billion. In 2012, ByteDance was just a handful of geeks working out of a scrappy four-bedroom Beijing apartment. Who’s really behind China’s first truly global internet giant?











Attention factory the story of tiktok and china's bytedance